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Friday, November 29, 2019

Dealing with Sales and Marketing as a Startup Company

Thinking back 20 years ago when I started my wedding planning company there was so much to think about including sales and marketing.

One of the most difficult things you would have to deal with when building a startup company is the sales and marketing side of it. This is especially true if you haven't handled a company or business before, which means that you would have to get as much help and support that you need when building this company up.

Below, we will discuss the things that you should remember when trying to build up your company's sales and marketing. From getting custom-printed workwearto listening to your customers, we got you covered.

Keep Your Customers in Mind

The first thing that you should always remember is to listen to your customers. The market might say one thing while your customers tell a different story. Always listen to your customers firsthand, as they know what they need and want, which will then make your sales go way up. Hand out surveys, put a suggestion box, and just listen to what your customers are trying to tell you. Don't just follow the trends blindly, as this might not be what your customers want and need.

Market it Before it's Out

Most businesses market their products when it is finished and perfectly ready to go out. However, this shouldn't be the case, as you should market your products even before you are done producing it. This way, you'll know what your customers want and need, giving you the chance to tweak the product and add stuff to it that you know your customers would like. Doing this will hype your customers up, getting them excited for the products and/or services. It's called preemptive awareness campaigning, and you should learn how to do it now!

Use Different Marketing Platforms

Your customers should see your products, services, and brand everywhere - literally. If they see you in the newspapers, on blog posts, on Facebook, Instagram, and Twitter, then chances are they will trust and remember your brand a lot better. Try to market your brand everywhere to see which one will perform the best. You can try having a few articles posted on some of the most well-known bloggers' sites and have your website rank on the first page of Google so your customers would know that you are the real deal.

Reward your Customers

Loyal customers should always be thanked with a reward. You have to let them know that you appreciate them, as this will make them become a lot more loyal to you. This will help them spread the word out, helping you gain a lot more customers in the future. You may try rewarding them in the form of points, discounts, or even freebies. Ask for their help when it comes to gaining more customers. You'll be hitting two birds with one stone here: Aside from gaining new customers, you'll also be able to gain your current customer's full trust and loyalty!

Dealing with a startup company can be both exciting and nerve-wracking. As long as you remember these tips and work with your marketing team, then you would not have to worry about your marketing and sales in the future.

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Traveling with Jewelry in Tow

Traveling usually requires a lot of packing and proper storage. This is especially true if you have a few important stuff such as cameras, money, and jewelry. It doesn't matter if you are going anywhere locally or internationally, as packing these things and keeping them safe should be your priority.

Below, we will discuss some things you should remember when traveling with pieces of jewelry. You might be planning on selling them and getting high-end jewelry retouching services soon, but wouldn't it be better to keep them looking amazing all throughout your trip? Retouching has its limits because, at the end of theday, your jewelry should look stunning in person.

Know What You Should Leave

It can be tempting to bring a lot of jewelry, but you most likely would not be able to use all of them if you bring too much. When it comes to accessorizing, choosing to go with simple yet statement pieces is always a huge plus.

Before leaving, determine which pieces you would want to take with you and which ones you would want to leave at home. You might want to bring a few pieces that you know would go well with almost all of your outfits so you wouldn't have to bring too many.

Try Substitution

If you are going on an adventure such as hiking, trekking, or swimming at the beach, then you might want to substitute your expensive pieces for the less expensive ones. This holds especially true for your wedding ring, as you most definitely would want to avoid losing it.

You can always consider leaving your wedding ring at home and replacing it with a more subdued band. Get one that you wouldn't be too scared of losing, but still remember to always take care of your belongings and take it off before going swimming or doing extreme activities.

Pack it Properly

The easiest way to lose a piece of jewelry is by carelessly stuffing it into your luggage and calling it a day. You should always consider packing your jewelry properly so you wouldn't lose or damage it when you are on the road.

If you travel often, then you might want to get a proper jewelry case or organizer. It doesn't necessarily have to be expensive, as long as your jewelry is tucked safely, then that's all that matters. If you don't want to buy a case, then try being resourceful instead. Use straws to keep your necklaces tangle-free, index cards to keep your earrings organized, and buttons to keep them together. You can also repurpose your pillbox and try using it to keep your jewelry organized.

Traveling with a few pieces of jewelry shouldn't be that hard, as long as you have the right organizers and you pack in advance. Also, if you are riding a plane, then you would want to put your jewelry in your carry-on bag, as you would not want to run the chance of losing them along with your luggage. Keep everything simple so you do not have to worry about keeping it all safe.

Photo Credit: Flourish Photography

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Here's Why You Should Have Your Professional Photos Edited

Every type of business and market today has its own competition. You have to think outside the box and be a lot more creative when it comes to marketing and selling your products and services, or else you might be left behind.

Photos play a huge role in marketing your company's brand. It entices the target market to purchase from you, as long as the photos are of high quality and designed carefully. Below, we will discuss the importance of getting eCommerce photo editing services for your professional photos.

You Can Establish Your Brand

If you are a startup company, then you have to pay attention to building your own brand. You want people to know what you offer and what the company is all about, and this is where marketing comes in.

Photos play a huge part in marketing. A lot of people usually look at photos first then read the text after. Your images should have the basics and the most important information to capture the attention of your target market. When you have it edited by professionals, you can be sure that the images will come out with high quality and clean images.

You Can Use Just One Image

Professional graphic designers can take one photo and edit it in different ways so it can be used all over again. This will help save you a lot of time and money, as you would not have to take lots of pictures for certain products and services.

If you offer similar products and services, then you can take just a few photos and ask the designer to edit it for you instead. You can even customize your photos and use it for different platforms.

You Will Get Clearer and Concise Images

This is probably one of the main reasons a lot of companies hire photo editing for their professional photos. Sometimes, no matter what type of camera and lighting that you use, it just doesn't capture the true essence of a product. With editing, you can simply fix the lighting in just a few clicks.
Editing these photos is not that simple, though, as it requires skills and a lot of knowledge in the industry to make a photo high quality.

You Will Save a Lot of Time

You can edit your own photos, but it will take up a lot of your time. Photo editing is a time-consuming task and if you've got a lot on your plate, then chances are you wouldn't be able to edit it properly, resulting in images with poor quality.

If you leave it all to a professional that offers photo editing services, then you would have nothing to worry about. They have most likely edited thousands of photos in the past, and you can be sure that they can do it efficiently and effectively.

You always have to be a step ahead of your competitors if you want your business to grow. Images can portray what words cannot say, which means that your photos should definitely be perfect and flawless. Try photo editing services today and we assure you that you would not regret it.

Photo Credit: Kate Saler Photography

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Tuesday, November 26, 2019

How to Maximize the Space on Your Small Bedroom

After the wedding your first home together may be a little smaller than you hoped for due to budget constraints. Every homeowner wants a master bedroom that looks bigger than it actually is. This is especially important to condo and townhouse owners, as their space is usually smaller than the average bedroom or home. Below, we will discuss how you can make your small bedroom appear a lot bigger. You might want to consider these before buying bedroom furniture, as they will most likely play a huge role in yourdecisions.

Keep it Simple

A cluttered room will make any bedroom look smaller and chaotic. Make sure to keep all the unnecessary stuff out of the way so you wouldn't have to try and walk around everything when trying to prepare for work in the morning. This could even cause an accident if you slip into something. You might also want to place your bed in the centre of the main wall. You would want enough space to walk on both sides, and if you don't have enough of it, then avoid putting a huge desk beside the bed.

Bring the Light In

Try to maximise the natural lighting that's coming inside your room. Install a few windows where the sun usually hits so you would not have to install a lot of lights inside. However, if your side of the room doesn't get too much light, then you might want to consider adding a little bit of artificial lighting here and there. Try decorative overhead lighting such as a chandelier or a pendant. You can also add some floor lamps, table lamps, and some cute reading sconces to help bring the light into your room.

You Don't Always Have to Buy Small Furniture

Most people think that since they have a small room, the furniture should follow. However, a small room doesn't always have to equate to small pieces of furniture. Make sure that your bedside table will look proportionate to your bed and vice versa. Just make sure that everything will fit and you are good to go. Again, don't try to fit too many furniture pieces inside the room and go with the simplest design.

Make Use of Some Curtains and Drapery

Curtains and drapery can do wonders when it comes to making a room look bigger than what it is. Try hanging your drapery as close to your ceiling to make your room look bigger, as it will bring your eyes all the way up. When picking your curtains, make sure to match the fabric to the color of your wall. This way, your eye would not be too distracted by contrasting colors. Open your curtains and draperies and let the light shine in!

Cleaning all your clutter out and re-purposing your bedroom furniture can also help make a room look bigger than what it actually is. As long as you let your creative juices flowing, then you can most probably make your space look a lot bigger! Do not be afraid to move things around so you can see how some of the best results.

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Sunday, November 24, 2019

New Photography Trends: How you Can Use Them to Strengthen Your Business

As a professional wedding planner for more than two decades I have seen some couples have their friends photograph their weddings. Sometimes it works out great and saves the couple some cash. However, I have also seen it backfire when the images are overexposed and basically turn out awful. Hearing about this and seeing the images after the wedding first hand is quite heartbreaking. It is best to always hire a professional so you won't be dissapointed. 

Photography is rapidly becoming everybody's interest. The introduction of new camera technologies paired with advanced editing techniques caused even regular smartphone owners to take an interest in the field. It is no longer exclusive to professionals.

Now, anyone who has an "eye" on taking great pictures, especially the ones that could jiggle the social media networks like crazy, can claim the title "photographer" albeit unprofessionally. There may indeed be a thin line between professional and unprofessional photographers at first sight.
But there is a significant difference in the quality of images that they can produce if you look at them closely. You must choose the talent to employ, especially if you are using the pictures for your business.

There are a lot of things that a commercial photographer in the Philippines can do to your marketing strategy that regular picture takers are not capable of. One of the advantages of professional photographers is that they are well-educated and updated on the new trends in photography.

This might have a significant impact on your marketing efforts.


New Photography Trends Defined

There are very exciting trends in photography that you must keep an eye on. These trends could take social media networks and the entire online community by storm. That's why you must always be ahead of everybody else and take note of these trends because one or all could be critical to your business' success.

  • 360 Panorama.Got problems about a single photo not capturing the entire picture? This photography trend is the answer to that. Panoramas can capture the 360 degrees view and all the beautiful things in it.
  • Retro-Style.Good things never die; that's why the old and classic keep coming back. Black and whites and sepia are used over and over to personify a drama like no other.
  • Drones.An excellent overview can only be provided when drones are employed. The aerial shots that give a bird's eye view of a place can be very useful for a lot of things - from making weddings more impressive to keeping real estate agents at an advantage.
  • Macro Photography.The high tech cameras allowed close up shots of anything to look extremely impressive. That's why a lot of people are becoming fascinated by this trend as well.
  • Selfie.Possibly the most popular modern trend in photography, selfies are not only for personal use but are also proving to be useful in promotional copies, if handled properly.

Based on records, more photos are saved on storage today than ever before. The weight of which mostly lies on the countless numbers of regular individuals who keep clicking. Everything is recorded in pictures, unlike before, when people only get hold of the camera when there is a special occasion.
To separate everyday photos from the ones that are shot for special occasions, professional photographers are hired for the latter. Gone are the days when you would only ask a cousin or friend to shoot your son's baptism or let your sibling hold the camera as you pose for your birthday photo.

These days, special occasions call for professional photographers because there is a huge difference on the quality of images they can produce as well as the drama they can attach to the captured image as they hit the shutter.

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Video Marketing 101: How to Increase Your Website Traffic

Owning a business for the past 20 years I have learned so much from advertising, marketing, networking and so much more. Things are different now and video marketing has been all the rage for a couple of years now for valid reasons. It has helped thousands of companies and brands get the word out there without putting in too much of an effort or shelling out too much money. If you have the right content, your video might even go viral!

Today, we will discuss how you can use video marketing to increase your website's traffic. Make sure to read and apply these pointers before working with a service production company.

Know What You Want

The first thing that you have to determine is your theme for the whole video. You have to be clear with what you want to convey to the people, or else they might be confused about the video and not get your message at all.

You might want to evaluate your brand and know what makes you different from other brands. You might also want to include your company's values and what problems you are trying to solve. The clearer the message, the more your customers can relate to you and your brand.

See What Your Competition Is Up To

You do not have to copy what your competition is doing, but you might want to know what they are up to so that you can catch up. Try visiting their social media pages and see their videos and posts. Are you missing out on some trends that can help you gain new customers?

See what your competitors are doing and not doing. You have to be a notch ahead of them so that you can convince and entice your customers to come to you instead of the competitors.

Come Up with a Plan

If you do not create a plan, then your video will most likely be all over the place. If you want a well-structured and concise video, then make sure to create a clear plan of what you want the video to look like.

Include a few specifics, such as trying to fit the content into the buyer's journey, how it will appeal to the audience, what gaps you would need to fill, and how the content will be used and delivered. You will also need to know where you want to post these videos.

Determine Your Market

You definitely need to know who your target market is before even creating a video. If you don't, then your video and message would likely be all over the place. Try creating a buyer persona so that the customers can totally relate to the video.

You should also know what type of platform/s your customers are using. Populate these platforms with your videos and advertise it to your target market so that they can easily watch your videos and follow you.

The video marketing craze is said to continue until 2020 and the years to follow. It is a fantastic marketing tool that every entrepreneur and business owner should get into, so go ahead and try creating original videos today to boost your website's traffic!

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Congrats to Tom + Bianca! #newlyweds #mrandmrs #detroitweddingplanner #bestdayever

Friday, November 22, 2019

Your Short Guide to Balancing the Temperature in Your Home

There is a lot to know when you own your first home after the wedding from lawn care, guttter cleaning and general maintenance to name a few.

There are many factors that you have to take into account when you want to make your home much more comfortable. Sometimes, many homeowners think that the measures they will have to take are complicated. This impression happens because they are looking in the wrong places and putting the wrong items on their list of priorities. If what you really want is to make your place comfy and conducive to rest and relaxation, you have to look into the temperature of your home.

In the past, you might have noticed that your home had hot and cold spots even if you already had a working air conditioner. However, keep in mind that your air conditioner is not the only thing that influences the comfort in your home. You will also have to take notice of other factors. In this regard, it is important that you look into temperature balancing. When you prioritize it, you will be able to enjoy a lot of benefits. Your home's air circulation will improve, your energy bills will be much lower, and you will be able to make the most of your air-conditioning system.

If this is your goal, here are some of the things that you might want to keep in mind, as recommended by a reliable air conditioning company:

Clean your air conditioner

Sometimes, the problem can be found in the air-conditioning unit itself. And more often than not, the air conditioner is not able to give off cool air because the filters are dirty and filled with debris. See if this is the case; if yes, a simple cleaning will do. That way, your air conditioner will blow cooler and cleaner air.

Fix the insulation system

The overall, prevailing temperature in your home also heavily depends on the insulation system. If the home is not properly insulated, it may tend to get humid during summer and colder during winter. Check if the walls have proper insulation foam. Seal all the gaps on the walls. See to it thatyour basement, attic, and roofing are in good condition. You may also seek the help of a reliable insulation services provider.

Amplify the cool, clean air

The cool air coming from the air-conditioning system tends to stay in a few places. You need to scatter it. This is something that you can do by installing a ceiling fan or bringing ina stand fan. The motion of the fan will make sure that the air is evenly distributed throughout your home.

Pick the right size of an air conditioner

Have you ever checked the size of your conditioner? If it's too small for your space, chances are not all spots will be exposed to the air it gives off. You need to pick a unit that suits the size and shape of your space.

Temperature balancing is one important aspect that many homeowners overlook. This, however, should be prioritized, especially if you want to make your home a much better and more comfortable place to live in.

Photo Credit:

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Renting Furniture for an Open House Event

After the wedding you may decide it's time to start a family and you may outgrow your current house and need to make room for the new little one and the future siblings to come. It may be time to start thinking about selling your first home to upgrade something larger to accommodate your growing family. 

Open houses are usually held when you are planning on selling your home and putting it out in the market. This usually makes the house sell quickly, so if you are in a pinch and you need to sell your home as soon as possible, then you might want to try holding an open house.
If you've already packed all of your furniture and moved it to the new house, then you most definitely should consider some open house and party furniture rental in Utah. Today, we will discuss some of the things that you should remember when renting some furniture for your open house event.

Go for Neutral Furniture

When renting furniture for your open house, make sure to go for the ones that have neutral tones in them. You might find it a lot harder to try and mix and match your furniture, and it would save you a lot more time if you just go for neutral tones.
Also, furniture with neutral tones tends to make the house look a lot more elegant. You also would not want to draw too much attention to the furniture, as it is the house that you are selling.

Ask About their Prices

Furniture rental companies usually have bundles and dals when it comes to most rentals. If you want to save a little bit of cash for your rentals, then make sure to ask them for their special deals. You might also want to ask about their additional fees such as delivery and pickup fee.
They might have other costs such as additional accessory charges, extension fees and asking their personnel to help you carry the furniture to and from the second floor or so.

Pay Attention to the Bedroom

One of the focal points for every home is the master bedroom. If you really want to captivate your clients' eyes, then make sure topay special attention to the bedrooms. See to it that you will be hanging a couple of decors to the walls as well as dressing the furniture up appropriately.
However, you also shouldn't overdress the bedroom, as this would make it look too cluttered. Just add a few accent pieces, and it would be all good to go.

Hire the Right Company

You shouldn't just rent furniture from any other rental company, as this might cause you trouble after a while. Make sure to course through the internet or ask your friends and family for a recommendation when it comes to hiring the right furniture rental company for the job.
You can also take a look at their reviews and ratings on the internet just to make sure that they do their job flawlessly. You'd also want a company that can provide you with fast and safe delivery.

Don't skimp on the furniture, as this can make or break the deal. Always allow some time to choose the right furniture so you can easily sell your house in the near future to the right client/s! Best of luck with selling!

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Monday, November 18, 2019

How to Make a Disabled Family Member Feel Comfortable at Home

Saying I do and for better or worse are vows you take when you get married. After the wedding organizing your new house is an exciting time. Unfortunately, sometimes tragedy strikes in families
and you may have to take in a family member that becomes disabled or even something could happen to you or your spouse.

Disability affects at least 61 million Americans, according to the CDC. Their limited mobility impacts their way of life, even at home.

One of the things we can do for a disabled family member is to make our homes adaptable to their condition. Home remodeling or home modification for the disabled is becoming a common move among Americans affected by disabilities. This involves installing a chairlift and additional handrails onto the staircase, making bathroom modifications, and more. Even vehicles in Salt Lake City and any other areas can also be modified by having adurable wheelchair liftinstalled inside.
That said, let's skim our options for a home modification.

Modification Devices

  1. Chairlifts
If your home has more than one story, then installing a chairlift (or stairlift) along your staircases will be highly helpful. This allows disabled people to go up the upper levels of their homes instead of being forced to stay in the main levels only. Both straight and curved chairlifts are available, with the latter priced higher.

   2. Handrails

You don't need to have a disabled family member to install additional handrails onto your staircases. Two handrails help the elderly climb up and down the stairs with more support. Especially with senior adults being rushed to the ER from falls every 11 seconds, preventive measures become even more crucial. Thus, if you're living with seniors, reinforce their safety now while no accidents have happened yet.

   3. Wheelchair Ramps

Ramps at elevated areas of your home will help your wheelchair-bound family member or guest navigate around the house easier. If you're installing this by an entrance, make sure to widen the doorway as well, to ensure that a wheelchair will fit.

   4. Bath Modifications

Installing a seat in the bath will be essential for the disabled, as well as hands-free shower controls, so they can bathe without much assistance. Moreover, removing thresholds in the shower will allow wheelchairs to pass through with ease. Grab bars along the walls will also be important to provide support for the disabled while they move in the bath.

    5. Comfort Height Toilet

A higher toilet seat will make moving from a wheelchair to a toilet much easier. Comfort height toilets have similar heights to a standard chair.

    6. Kitchen and overall interior modifications

Hands-free faucet controls are also beneficial for the disabled, but if your budget is limited, you can instead change the grips to the lever-style type, as they're easier to control than a knob-style type. Installing wall-mounted sinks will also help the disabled wash their hands without standing up. As for countertops, installing lower ones (34 inches high at most) will help them prepare meals while seated.
Changing your doorknobs to lever-style types will also be more user-friendly for the disabled. And for your flooring, consider vinyl, low-level carpet, or wood, to make them less slippery and risky for the disabled.

Home Modification Grants

Home modification won't come cheap, but fortunately,organizations and private non-profit charitiescan offer financial assistance to those in need.

Veterans can be assisted by the U.S. Department of Veterans Affairs (VA) inhome remodelingor buying or building a new home. For others, consulting your state's Department of Disabilities will help you know which grants you can qualify for. For employees who got disabled, the U.S. Department of Labor's Office of Disability Employment Policy can provide them with home modification grants.

To qualify for a grant, you need to prove that your disability truly limits your movements at home. You also need to submit your home modification plans for approval. Note that many organizations require only a licensed contractor to design your home modification; otherwise, you may be denied the grant.

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Friday, November 15, 2019

4 Additions to Turn Your Car into the Ultimate Adventure Vehicle

Many newlyweds choose to take a trip of a lifetime via a plane to the other side of the world but some like to keep it more low-key. Why not take time to explore your own state or another by packing up the car and taking a road trip! 

You will find a lot of purpose for your car - you would use it for your commute to work, to the mall, and to many other destinations. You might also think of using it for trips and vacations, but it may not be suitable for long rides. Fortunately, with enough budget, you can transform any vehicle for the ultimate road trip. For one, you will need to install a lot of gadgets to help make your car the getaway vehicle for your friends and family. Here are some of the items you need to addto make long road trips comfortable and enjoyable:

Car Rack or Cargo

A trip to a vacation destination like the beach means that you will be on the road for hours. You will have to carry a lot of stuff, especially if you are planning to stay there for days. The trunk, however, might not be enough for all of your items. If you try to jam everything on the back seat, you and your friends might be in for an uncomfortable ride. Fortunately, a car rack or a cargo can help you find a place for your items. All you need is to install them on top of your vehicle. With the help of ropes and a lock, you can put all of your bulky stuff there - even bicycles and kayaks. Everyone will be able to enjoy the drive because there is space available in your car.

Upgraded Audio System

Long drives require some form of entertainment. You might fall asleep behind the wheel if you do not have something to keep you awake. Turning on the radio can do the job, but you might be going through places where reception is impossible. Fortunately, the digital age has managed to solve this entertainment problem. You can install a car audio system from your trusted Utah County mechanic to help entertain yourself on a long trip. You can have a friend in your passenger seat play some music or might as well prepare a playlist beforehand. Singing along to the songs you love is enough to make the whole road trip enjoyable.

LCD Screen

An LCD screen can provide drivers and passengers with a lot of reasons to enjoy a road trip. The passengers can watch movies with a DVD player. As for the driver, the LCD screen will play a vital role in getting to their destination. You can install navigation apps to help you find the shortest route or answer calls and read messages without putting your hands off the steering wheel. You will also be able to check the footage on your rearview cam and dashcam. The LCD screen is slowly becoming an important gadget for any modern vehicle, which is why you should consider installing one for your upcoming road trip.

Cool Box

You and your family will need refreshments during the trip. However, nobody wants to stop at gas stations for a cold beverage. That is going to be costly if you do them often. If your car is the assigned vehicle for road trips, you should consider installing a fridge on the glove compartment. You will have access to cold drinks with a cool box, eliminating inconvenience during the ride.
There are a lot of other gadgets that can help turn your car into a dream travel vehicle. However, these additions must take priority over the others.

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Getting Married? Avoid These Wedding Planning Remorse Triggers

A wedding is a remarkable event not only for the bride and groom, but for the family and friends as well. As a result, many couples become stressed out when making the necessary preparations.
The thing about weddings is that we want it to be perfect. There is no one formula to ensure a successful day. However, there are things you can avoid doing to reduce your stress. Here are five things you'll surely want to avoid.

Thinking you can do everything yourself

Some couples want to personalize their wedding that they choose to do everything themselves. While this is not a bad thing, it can only add to your stress and headaches. Remember that a wedding is not just another celebration. It's always best to ask help in all the planning and preparations. Ask relatives or friends about how they planned theirs. Ask for recommendations, and you'll have better chances of enjoying a beautiful wedding.

Having no backup plan

What if your makeup artist won't be able to make it on time? Do you know whom you can call in case your reception or caterer backs out? If you're planning a beach wedding, do you have a Plan B in case it rains or when an outdoor wedding won't be possible? You'd want to make sure you have abackup planfor the major aspects of the wedding.

Cheap out on wedding photos and videos

Many articles are rounding up the internet on how you don't necessarily need a pro to take pictures and videos on your wedding day. While a wedding is possible without hiring professional services, you'd want to capture the moments the best way possible. You may have tons of friends with great cameras and smartphones, but nothing beats the real deal. If you want precious moments captured on this once-in-a-lifetime day, be smart, and hire a pro. Choose providers that offer wedding and video packages that will suit your theme, or even customize a package for you if you want something unique.

Going over your budget

Some couples think the more guests they have, the better. Remember that more people at your wedding can also put a strain on your budget. Only invite guests you would want to witness this special event in your life.Stick to your budget and don't go overboard. You don't want to face financial difficulties after spending on a wedding you couldn't afford.

Planning the wedding at the last minute

Plan your big day months before the wedding date. This will give you enough time to think about what you want to include in your wedding - down to the very last detail. Instead of stressing out and panicking, you get to enjoy your special day to the fullest. So, have everything sorted out months ahead or even a year before.
Many things can cause your wedding stress and anxiety. By keeping this list in mind, you get to avoid common remorse triggers. You get to enjoy your day and not spend the event stressing over everything.

Photo Credit: Jason Willis Weddings

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Thursday, November 14, 2019

Black Friday Deals at Macy's

With the holidays right around the corner everyone is making their lists and trying to come up with the perfect gift ideas for their friends and family.  Macy's is a wonderful and reputable retailer to shop for all of your season's gift giving. Everyone wants a great deal to keep a little extra money in their pocket and Macy's has some great deals this holiday season. You can grab special deals just for shoppers whom download their app from the app store. It's also great because you can shop the app 24/7 ad create gift lists and you won't miss any special offers while staying up to date on the app. When you place your order you will receive shipping notifications so you can plan ahead on your items arrivals just in case you need to hide something from the kids or your hubby!

There are also pop up sales that offers shoppers early access by using the app. It is also convenient because you can scan for prices, check store maps, access order info for  in-store pick-ups and more!

Special perk when you download and use the app for the first time you qualify for an extra 25% off your first app order! That is a great way to bundle those holiday savings!

Click below to check out the deals coming up! 

I love the style inspo area that helps you create and find your next outfit for the office or upcoming holiday party.

A few other awesome features I want to share with you are if you snap a picture of something you would like to shop and find it or something similar.  Also, you can see furniture in your space virtually before you buy it! They have thought of everything for today's shopper to make it a great experience.

Macy's has something for everyone on your list as they have a huge variety of departments to shop in. I am sure you can find just what your looking for!

I remember shopping here as a child although back in the day it was called Hudson's. The Santa Bears at the holidays are the cutest. My mother-in-law loved and collected them so each year we made sure she got one.  We would often shop for lunch in the cafe and my favorite was the Maurice salad and popover. Just the smells of walking though Macy's takes me back to my childhood and reminiscing on the time I spent there with my family especially my beloved Grandmother. I remember when I unwrapped a gift and I saw the Hudson's logo and now today Macy's I knew it was going to be something good that I really wanted.

I like to recommend our couples register for their gifts here for their wedding. They have a beautiful china area to select your place settings for your own holiday entertaining.  You can literally go through each department and scan something you will need for setting up your first household togther so I highly recommend it. I like the idea of offering your shower and wedding guests options and different price points as Macy's is more high end than other retailers.

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Promotion Strategies That Cost Less

You're The Bride was started over twenty years ago and took a lot of effort to bring everything to fruition. Building it from scratch took time and patience but the next step was bringing in clients so there could be a business. Marketing, promotions and advertising are another piece of the puzzle to making any business a reality. 

You have managed to start your own business. You get past the startup concerns and legalities. The next thing to hurdle is to promote your small trade. You cannot go overboard with expensive marketing strategies yet. What will you do to get noticed?

Do Not Look Far

Your community can be a strong customer base. You may host or join a small event that will help promote your product. Examples of which are a marathon, a street party, or a food festival. Choose activities that are related to what you are selling. Make your products attractive. Usecustom stickersthat are smartly designed. You can use these stickers as tags on your products or as giveaways in exchange for business cards. It must be a mix of aesthetics and information. Make sure that the pertinent details are present. This way, when people want to buy your product again, they know where to find you.

Look for Partners in Promotion

A good businessman knows how to research and form connections. Look for some budding or seasoned entrepreneurs who are not your competitors. See if it is workable to have a partner anddo cross promotion. If you have a salon, look for hair products that you will exclusively use. In return, the manufacturer of these hair products can advertise your hair services.

You have to analyze well the advantages and disadvantages of such a partnership. Your connection with your chosen businesses will affect the reputation of your product. Thus, be sure to choose wisely. But when done right, cross-promotion is a win-win situation for everybody involved.

Strengthen Word-of-mouth

This can never be emphasized enough. Your customers are your greatest promotion tools. A satisfied customer will not hesitate to recommend your product to people they know. Thus, one of the cheapest ways to promote your business is to ensure that your customers are all satisfied. Take care of your current customers. If it is possible, get connected with them regularly. You can email them about product updates or for feedback. Make them feel that they are a priority.

Step up on Social Media Platforms

Social media promotion is starting to gather steam. This is for a good reason. Everybody is on social media nowadays. Your business has a greater chance of being noticed if it is on different social media platforms. Make sure that you have appealing visuals and rich content. These are yourmodern-day elevator pitches. Know which type of audience is more likely present on Facebook, Twitter, and Instagram. These famous platforms have different ways of presentation. Master the presentation on platforms where most of your target customers are.

Sell for Less (for the Time Being)

When you are introducing a new product, you have to test the waters first. One way of doing this is to lower the price first to gain customer attention. You may do this in different ways such as introductory prices, coupons, deals, and discounts. When a customer has tried your product and proven it effective, they will be willing to buy even at a higher price.

Some food companies even offer giveaways and a free taste to have a greater customer base. The first order of the day is to attract customers, not to gain a wide profit. Everything else will follow if you have loyal customers in place.

Product promotion is not as hard and as expensive as before. Many trends and innovations have taken place in the marketing area of business. An entrepreneur must only know how to use these strategies to their advantage.

Photo Credit: Pexels

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Wednesday, November 13, 2019

Returns Management in a Nutshell

If your getting married you will be registering for gifts at retail stores or maybe even online. It's a good idea to know a little bit about how return policies work if you change your mind or get duplicates.

Returns are a normal part of the retail industry. There are over 70% of consumers looking for more flexible and efficient options for returns, but only 4% of retailers have adhered their business practices to this demand.For this reason, the returns management services industry keeps thinking of ways to improve services to accommodate consumers' demands.

Returns Management Defined

A returns management system is a process shippers offer to customers to improve customer satisfaction and streamline returned assets.Most companies employ a system where they take care of the end-to-end process, from receipt of the products to its processing all the way to the returned product's disposition.

Two Common Types of Returns Management Processes

  1. Pre-Authorized Returns-This process allows customers to email or call requests for returns ahead of time. Itgives you the chance to talk to your customers for more personalized service and the chance to cross-sell and upsell additional products.

  1. Hassle-Free Returns-This process allows the customer to initiate the return themselves saving you and your team time and effort.Typically, return slips and free shipping labels come with the package or your customer has access to return slips on your website and prints them.If done right, a hassle-free returns system guarantees happy customers and gives you higher customer-retention.

Its Importance to Businesses

A growing number of customers are now particular about a company's return policy.

A surveyshowed the following statistics:
  • 51% want free return shipping
  • 62% want a return label in the box
  • 61% want easy-to-print return labels from websites
  • 36% want a hassle-free return shipping process
  • 12% want a swift refund or store credit
  • 89% say they are likely to buy from the same shop after a pleasant returns experience
These numbers are indicative of customers' desire to have access to a hassle-free returns process for a more seamless and streamlined shopping experience for them.

Your margins are directly affected by your return efficiency.

If you can put the right returns management system in place, your revenue, sales, and customer retention rates are inevitably going to increase.About 67% of shoppers check out a store's return policy before making a purchase, while72% are likely to make repeat purchases in stores' with simple returns processes.Free returns services, on the other hand, can result in a 50% to 357% increase in customer purchases over a two-year period. Not only that, but customers arelikely to spend over $1,000 in online shopping.

Benefits of Having a Returns Management System

  • Increase in Customer Satisfaction -As mentioned, a good returns policy results in higher customer satisfaction.
  • Reduction of Total Overall Cost - Since some industries consider the return supply chain a top priority, working with the right reverse logistics can save you money in the long run.
  • Protection of Income and Revenue -Working with reverse logistics experts will give you a better understanding of how much income and revenue are at risk in your supply chain and puts you in a position to lower that risk.
  • Improvement in Operations Transparency -Putting an effective returns management system in place allows you to have a transparent view on a returned item's status at any given time.
While things are still not yet perfect, providers keep innovating and improving their services. The proper implementation of a returns management system will be beneficial to all parties involved.

Photo Credit: Pexels

For help planning your perfect wedding contact or call 
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Creating an Unforgettable Wedding

Weddings are beautiful occasions, no matter where it's held. For instance, Utah boasts of incredible venues to hold such special events. From the indoors to the outdoors, there is a place that will suit a couple's preference.

Indeed, weddings should be memorable times. People tend to forget, unfortunately. Even the couples themselves might have a hard time recalling certain details about their wedding as time passes by. But an excellent wedding photographer captures beautiful memories from beginning to end. And these photographs can serve as timeless reminders, fondly viewed by friends and family alike. But aside from great prictures, what other elements make a wedding stand out?

Beautifully Crafted Invitations

Invitations serve as windows to tease the guests on what's in store. The color and materials used here are a reflection of the motif and theme of the wedding. People often get excited with an invitation that is well put together.

Breathtaking and Accessible Venues

It could be from the most conventional or the wildly unorthodox. What matters is that the couple make the venue their own. Stunning florals, personalized decorations, and flattering lights are good accents to a venue. They make photographs more vibrant, too.

Accessibility is also important aside from its aesthetic appeal. Guests shouldn't have a hard time reaching the venue. If it is far, pre-arrange transportation. This is a thoughtful gesture coming from the couple to show that the presence of their guests matter. Also, it is advisable to house both the ceremony and the reception at the same venue. This would save energy and travel time for everyone involved.

Unforgettable Moments in the Aisle and Altar

Cue in the music. Open the doors (or curtains). The entrance of the bride must leave the guests in awe. This is one way to make a wedding memorable. The moments in the altar must not be anticlimactic, too. Have a good officiant that can relate to the couple, one who can weave an apt and compelling narrative to make the couple's story come alive to the guests. He should make the ceremony solemn and rich at the same time.

Short Transition between the Ceremony and Reception

The couple might want time to rest, freshen up, or take more nuptial shots. But, the gap between the ceremony and reception must be minimal. Long intermissions might not sit well with some guests. Some would be bored, hungry, or tired. Appetizers and cocktails should be served at this time, too.
Succulent Meals and Overflowing Bar

One salient element that would surely prove memorable to the guests is the food at the reception. The couple must make sure that everything is notably delicious. There should also be a wide variety of choices, while taking into consideration guests with allergies or food restrictions. And of course, there should be an abundance of drinks for everyone to enjoy as they pick their sugary treats.

A Good Dose of Entertainment

Liven up the reception with good music and dynamic hosts. Having versatile singers would indeed go a long way to adding some magic to the event. For after a solemn ceremony, guests would want a vibrant party. This is the best way to celebrate a new chapter in the lives of the couple.

The couple should make sure that each element adds up to the beautiful memories of the event. They who would be looking at their photographs the most, years and years after the wedding. Then, it would seem that their union was only yesterday.

For help planning your perfect wedding contact or call 
Visit our website at and "LIKE" our Facebook page at or follow us
on Instagram at www.instagram/com/yourethebride